With medical costs on the rise, Americans are more concerned about healthy living than ever. Yet, an invisible threat exists; it's called indoor air pollution. The associated health risks have been among the most overlooked of problems in modern society. "Your carpet probably contains about 200,000 bacteria per square inch, making it 4,000 times dirtier than your toilet seat." -Phillip Tierno, Director of Clinical Microbiology and Immunology, NYU [Men's Health].
Numerous government and private health institutions have discussed the direct correlation of indoor air pollutants and bacteria with a host of serious allergies, skin irritations, and respiratory illnesses. Setting higher EPA standards for indoor air quality has been a long overdue discussion, and the spotlight is now on a highly unregulated carpet and rug cleaning industry. Up until now, organizations such as the Carpet and Rug Institute have educated the public with guidelines on how to choose the right carpets, rugs, and cleaning products, while others simply hand out seals of approval alongside membership. The real challenge lies in industry-wide education, followed by industry-wide collaboration to mitigate public health risks.
The EPA has supplied the public with information on "Residential Asthma Triggers and Indoor Air Quality," but it does not address any preventative measures or sanitary recommendations for household area rugs. According to the government, vacuuming a wall to wall carpet and 'keeping it clean' is about the extent of their solution.
Most area rug cleaners advertise the new EPA guidelines which mention hidden health hazards due to dust, dust mites, and indoor allergens. Many encourage consumers to wash their rugs and solicit for business, but will often disregard the cleaning practices required to ensure these guidelines are met. Given all the latest organic and green cleaning price gimmicks, the question becomes: how does an average mother go about choosing a reliable cleaning service? How would one know if an elderly parent with asthma isn't being affected by the same rug after it was cleaned?
One of the biggest obstacles consumers face is that the market has been saturated with wall to wall carpet cleaners perpetuating the myth that topical steam cleaning, spot cleaning or chemical dry cleaning is adequate for an area rug.
Good Morning America had recently published an article titled "The Indoor Pollution Threat You May Not Have Known Existed," which provides a few good tips. However, most literature still fails to provide a comprehensive to do list for homeowners. Many homes have area rugs likely in need of attention, and homeowners aren't always to blame.
In a world rapidly changing for the greener, the biggest hurdle for cleaners is the capital investment required to keep up with technology that protects consumers. Unfortunately, many are falling short of the mark. Some carpet cleaning outfits will outsource to professional rug cleaners, and it will often take a bit of interrogation for a consumer to find out they're not the actual company cleaning your rug.
According to RevitaRUGS, common rug cleaning machinery has no discretion for rug pile, type or material. Many cleaning machines are near obsolete, as they are not equipped to adjust for pile height, thickness and material for different rug types. Wool, silk, hand-made, and machine made rugs all require different methods of cleaning and care.
The excessive use of soap and unfiltered water eventually causes buildup of organic and inorganic matter in the rug's foundation. This buildup leads to irreversible damage and becomes an attractant for further dust and dirt, defeating the purpose of cleaning.
Needless to say, a customer should not expect a clean bill of health. With respect to hand-made heirlooms, or expensive Oriental and Persian rugs, when exposing the rug fibers to this damaging process it will degrade the material and depreciate the value.
Amidst hundreds of green cleaning claims with no unified government standard for area rug cleaning industry regulations, choosing a service wisely is an arduous task. Basically, anyone with access to soap, water, and a floor scrubber, polisher, or multi-task machine can claim to clean an area rug properly.
Consumers should be looking for businesses that deep clean, disinfect, and systematically remove dust particles, in addition to using mild soaps and pure water to effectively reduce allergens and improve indoor air quality.
Source: RevitaRUGS, http://revitarugs.com